After you generate a client lead, the real hustle comes in. This big-idea session from studio owner Vince Gabriele will help you get more prospective members to show up at your facility and ultimately buy your long-term membership contracts. Vince will share his exclusive, step- by-step approach, including phone scripts and inside sales consultations that will teach you how to enroll a client on a trial membership and convert to an annual agreement. He will share his insider tips that go beyond tours or talking about equipment so you can implement a proven method to more long term expected revenue.
The Shoulder: From Assessment to Badass
In this presentation Tony will cover a handful of quick shoulder assessment strategies and program design skills that will help you better connect the dots between any corrective exercise modalities to use (if needed at all) and optimal shoulder health and performance
Creating Massive Success In Your Small Fitness Business Studio
Join Ivan for interactive discussion where he will highlight the foundation for success in his 1,900 square foot studio. He will share how he attracts his ideal client and makes them a part of his fitness family for life. This will include an overview of his marketing, sales and retention strategy.
A Woman's Worth: How to Help Your Female Clients Improve Their Body Image
76-78% of women in the U.S. and Canada report being dissatisfied with their bodies and 85% of women report opting out of important life events because of the way they look. Body dissatisfaction and poor body image negatively impact women's lives, and health and fitness professionals can have a profound role in changing that. In this presentation I'll discuss why negative body image is so damaging for women, how it affects society as a whole, and I'll offer specific, actionable strategies coaches and trainers can use to help their clients dramatically improve their body image and their experience working with their coach.
Chris Flores (Flo)
FLO-OSOPHY: A Mindset Training Program
The FLO-OSOPHY Program is all about YOU! In this session Chris will take you on the journey of his own self-exploration. He will teach you the lessons he has learned along the way and give you some insight on how he fights to keep a work/life balance. Chris will share his exact system and provide you with resource to help you conquer life’s challenges not matter how big or small. Success is a formula and FLO will teach you how to solve it.
Secrets of Influence
Why do people do what they do? Why do some people make succeeding at their fitness goals look so easy, yet so many seem to struggle despite having the resources and information they need achieve their goals? This presentation will show you how to utilize the principles of human motivation to help your clients get what they want. You will be able to gain and retain a client base by tapping into what your clients value most. Success is achieved when values and behaviors are aligned.
You're not a businessman, you're a business...mannn
Did you know the right cover picture on a video can increase your income? Or why you NEED to have an emotional connection with your customer and how to do this? Once you understand you are your business, it makes it easy to build your brand and your social media reach, both of which will help you promote your business and increase your income.
Chris and Eric Martinez (Dynamic Duo)
"5 Fitpreneur Hacks to Get Started as an Online Fitness Coach"
5 of our go to hacks we will go in depth with such as an online business cycle, how to use your story, 5 p's to business, how to create a win for you and your clients, how to get people know, like, and trust you.
Facebook Video Domination
Facebook’s VP recently said that by 2020 they expect 90% of the content on Facebook to be video, so there is no better time than now to jump on this trend.
With 100 million Americans on Facebook every night between 8-11pm, your videos are now replacing commercials large brands are paying thousands of dollars for on TV.
In this session you’ll learn the best ways to leverage both Live and pre-recorded videos to not only get new customers, but also position your brand as the experts – even if you don’t like to be on camera.
CREATING YOUR IDEAL BUSINESS
You can build a training business that allows you to have the Impact, Income and Lifestyle that you want and, in this presentation, Pat will give you his simple format for making your Ideal Business a reality.
The Keys to Scaling as a Personal Brand
Building a business as a personal brand is much different than selling a corporate package or standard gym membership. If you’re struggling to attract, convert or retain clients, there are a few simple tweaks you can implement today that will have a dramatic effect on the overall health of your business. This is the updated growth model for fitness professionals who got into business to make a difference and are still committed to wellness, impact and transformation, but the profit and passion are slipping.
YOU CAN'T HAVE A BUSINESS CULTURE WITHOUT A CULT: HOW MISSION, VALUES, AND CULTURE DRIVE UNREASONABLE BUSINESS SUCCESS
In this lecture Mark will go behind the scenes of Mark Fisher Fitness’ s success. Attendees will gain greater clarity around the deeper mission behind their fitness business, and consider the values they want to inform their business. Mark will offer a number of strategies and tactics that can be applied to create and strengthen a remarkable business culture. Attendees will leave with action steps that can be applied on Monday morning , whether they own multiple facilities or they’re building their first personal training business at a big box gym.
David Bayer (90 minute Keynote)
Becoming a PHENOMENON: The new science of mindset and how the top 1% of high performers actually think.
In this session participants will learn the latest, emerging science behind the next evolution of personal development and experience a process to help them see how their greatest obstacle is their own thinking. Through a powerful presentation, dynamic live coaching and an interactive process David will help each attendee create a personal breakthrough around an area that has been keeping them stuck for years and leave them talking about the experience during and after the conference.
How To Write High-Converting Copy, Even If You Suck At Selling
You’ll discover the exact step-by-step formula Carlos Redlich uses to write million-dollar sales letters and how you can apply it to your business.
The Lie That Tells The Truth
Kellie has mastered the art of building bands of raving fans (buy building bodacious butts) with her online programs and communities. Through all of this she’s learned that your army doesn’t have to be large to be mighty. As a coach, she empowers women all over the world to grow strong in all aspects of life through fitness. When not changing the world one superwoman at a time, she works as a contracted freelance fitness writer, and has done consulting for fitness apps like The Daily Burn, Fitocracy, and Exercise.com.